ABOUT ME

Indoor scene with sheer white and beige curtains by a window, partially drawn, with a potted plant featuring large, dark green, split leaves in front of the window.

I KNOW THAT

Great Brands Start‍ ‍
With SOLId Foundations.

I create Shopify stores and Klaviyo emails people can’t resist buying from. With 10+ years experience in retail and ecommerce, a Master’s in Creative Writing from Oxford, and a slightly obsessive INTJ brain, I bring storytelling, strategy, and serious attention to detail to the brands I work with.

Because if you’re tired of doing it all yourself or paying eye-watering agency fees, you deserve an affordable solution from someone who’s genuinely invested in helping you succeed.

DETAIL OBSESSED

STRATEGY WITH SOUL

IN YOUR CORNER

I sweat the small stuff, so you don’t have to.

I pair style with strategy to build brands people connect with.

I care about your business like it’s my own.

INTRODUCING

THE GREEN CREATIVE Dream Team

Technically, it’s a one-woman show. But with a little help from some very important team members, we make it work.

WORK WITH ME →

A cluttered desk with a laptop, a desktop monitor, potted plants, notebooks, a magazine, papers, a mouse, and a pen inside a room with large windows showing trees outside.

Founder & Director

Strategic Sidekick

A cup of coffee on a white saucer placed on an olive green sofa.

COFFEE

CANVA

Morning Operations

Design Assistant

CLAUDE

SOPHIE

BETTER STORES.

BETTER EMAILS.

BETTER RESULTS.

BEHIND THE SCENES

BTS

You’ll find me…
🌱 Eating ALL the vegan food
🌸 Cooing over pretty blossom trees
📦 Selling everything I own on Vinted
🚐 Dreaming about vanlife
📚 Reorganising my bookshelves